New Market Entries
Business growth is exciting and there is nothing more exciting than expanding into a new country. However, it can be risky without the right support or experience. Many companies underestimate the effort and challenges involved in setting up a new market and organisation to support it. Strong planning, resourcing, predicting significant risks and identifying the different characteristics in customers and market dynamics will set you up for success. We can help lead, support or advise on your new market entry plans.